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Carroll "Dragon Den" Combines Two Powerhouses To Bring Funds And Spirit To The Carroll Athletic Booster Club

Carroll "Dragon Den" Combines Two Powerhouses To Bring Funds And Spirit To The Carroll Athletic Booster Club

Bob Lilly Professional Promotions And The Carroll Athletic Booster Club Create An All-New Dragon Den

DALLAS, TX -- JANUARY 25, 2011 – Only great things happen when two powerhouses come together for a good cause. Carroll ISD heralds an exemplary rating by the Texas Education Agency and is nationally recognized for its academics, athletics and fine arts. The Carroll Dragons have won 36 state titles since 1975. These titles include: football, wrestling, golf, cross country, swimming, baseball, soccer, basketball, hockey, marching band, one-act play, academic champion, robotics, accounting and computer science. Due to their continued success, the Carroll Dragon fans are fierce and loyal.

The Carroll Athletic Booster Club which supports all the UIL sports for 7th-12th grade has partnered with Bob Lilly Professional Promotions to create the DRAGON DEN. This expanded retail store will be the exclusive outlet for the all new approved, official Dragon merchandise. The Dragon Den will be located at the athletic stadium and open to the public from Tuesday-Thursdays 10a.m. – 2 p.m and online anytime at    The Carroll Athletic Booster Club will contribute 100% of the proceeds from the Dragon Den back into programs to support UIL sports.

"There is something different about student athletes at CISD. As tough as they are on the field of play, they are equally as tenacious in the classroom. The Carroll Athletic Booster Club comprised of all volunteers work just as hard as our students to ensure our student athletes have all the "tools" it takes to be successful," states Robert Williams, president Carroll Athletic Boosters. "By partnering with a professional and exceptional team like Bob Lilly Professional Promotions who is delivering a great opportunity for new fundraising and enhancing the Dragon pride through the Dragons Den," continues Williams.

"The Dragon Den an exciting opportunity for the Bob Lilly Companies because the Carroll program exemplifies so many great things - winning, character, personal excellence! Their program teaches kids how to be winners in life," explains, Bob Lilly, Jr. CEO of Bob Lilly Professional Promotions added, "Bob Lilly Professional Promotions is honored to bring our professional skills together with the Carroll school district and the Dragon's Den. They have an outstanding brand which we believe we can help to gain more exposure and drive more branded merchandise sales with our on-line technology, "continues Lilly.

Bob Lilly Professional Promotions is not new to the game of sports, spirit and teamwork. Founded in 1999 and led by the son of Dallas Cowboys legend, Bob Lilly Sr., Bob Lilly Jr. guides his team of 14 players with a strategic vision empowering each player to succeed in their role and contribute to their clients' success.    They have been nationally recognized for growth and excellence. They hold a prestigious honor of being part of the Super Bowl XLV Emerging Business Program. From big brands such as Brinker, Dean Foods and Frito Lay to local companies, Bob Lilly Professional Promotions is relied on for creative ideas, turn-key execution and competitive pricing along with clear and responsive communication.

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